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Reading “UnMarketing” Helped Me Prove That I Am Right, Thanks Scott Stratten
I learned very young that one of the best ways to win an argument or prove your point is to quote a source to back you up. For example, if you work with me or if we have ever had a conversation about...
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5 Reasons Why Nobody Cares About Your News Release
Some might call me a curmudgeon, but I see my blog posts as more of a voice of reason — albeit a no-holds-barred and sometimes sarcastic voice of reason. The truth is that the things about PR I want to...
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5 Social Media Rules We All Learned in Kindergarten
I often hear people say their company is not ready to use social media, does not have a large following, is locally-based or is simply too small. My response: “That’s why you need to start now.” After...
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5 Signs That PR Is The Career For You
College students across the country are about to embark on the annual tradition of pounding Red Bulls and working around the clock to get their papers done while also studying for exams. At the same...
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What do Paid-For Twitter Followers, Santa and the Easter Bunny Have in Common?
As I read this article in Forbes last night, I could not help but jump right on my social media high horse to rant about the idea of companies paying vendors to get them Twitter followers. If you have...
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